Marketing attribution for law firms.
Most firms can only say which campaigns generate calls — not which win matters. Ezra connects every enquiry back to its source and follows it all the way to a signed client.
Request accessWhat it does
01
Every enquiry, captured at source
Web forms, inbound calls and ad clicks all land in one pipeline. Call tracking matches every ring to a campaign; form submissions arrive tagged and ready to qualify.
02
Attribution that follows the money
Ezra ties Google, Meta and LinkedIn spend to qualified leads — and to the matters they become. You see cost per qualified lead and cost per matter, not just cost per click.
03
One view of what is working
Paid, organic and referral side by side, with GA4 and Search Console folded in. Stop guessing which channels deserve the next pound of budget.
What’s included
- Lead-capture forms wired straight into the intake pipeline
- Inbound call tracking, matched to source and matter
- Ad attribution across Google, Meta and LinkedIn
- GA4 and Search Console for organic performance
- Cost per qualified lead, and cost per matter
Works with
More of the funnel
Request access
We’re working with a small number of firms first.
Leave your work email and we’ll be in touch.